Social Entrepreneurship and Community Impact Initiatives
A Study on Green Entrepreneurship and Eco-Innovation
A Study on Integration of Renewable Energy in MSME Production Practices in Thoothukudi District
The Role of Higher Education in Promoting Entrepreneurial Innovation and Sustainability: Implications for Occupational Stress among Women Teachers
A Study on Impact of Digital Marketing on Sales Performance in MSMEs in Thoothukudi
A Study on Consumer Preferences on Ebike with Special Reference to Tirunelveli City
The Role of HRM in Promoting Green Entrepreneurship among Faculty and Students in Higher Educational Institutions
Comparative Study of Public and Private Sector Banks in India
A Study on Entrepreneurial Intentions among College Students with Special Reference to Palayamkottai City
A Study of Entrepreneurial Attributes and Leadership Traits of Social Entrepreneurs in Tirunelveli City
Behavioral Traits of Successful Start-Up Founders in India: Insights for Entrepreneurial Growth
Assessing the Impact of Entrepreneurship Education among Students of Arts and Science Colleges in Tirunelveli District
Consumer Attitudes towards Product Features of Eco-Friendly Household Appliances in Tirunelveli District
An Economic Study of Women Entrepreneur Conditions in Tirunelveli District as Stewards of Human Resources for Sustainable Development
A Study on Awareness and Adoption of Unified Interface Payments in City Union Bank
Stress Behaviour among Police Officers under Human Resources Management
A Study of Work from Home during Covid–19 Pandemic
Study on Effectiveness of E-Banking Services during Covid-19 Period
Navigating the Job Market: Strategies for Enhancing Employability and Career Success
Effect of Knowledge Management in Supply Chain
A Study on Integration of Renewable Energy in MSME Production Practices in Thoothukudi District
Understanding Industry Expectations: Insights into Fresh Graduate Perspectives and Career Readiness
Social entrepreneurship is a developing field that merges creative business strategies with a societal objective. In contrast to traditional entrepreneurs, social entrepreneurs emphasise the creation of social value in addition to achieving financial sustainability. This article examines the idea of social entrepreneurship, its goals, its significance in the current economy, approaches to researching the area, instances of projects, and potential recommendations for enhancing the ecosystem. The goal is to emphasise the role of social entrepreneurship in fostering sustainable development, alleviating poverty, and promoting inclusive growth.
Green entrepreneurship is a modern approach to business that integrates environmental responsibility with economic progress. Unlike conventional entrepreneurs who focus primarily on maximizing profits, green entrepreneurs aim to balance financial viability with ecological preservation and social well-being. Eco-innovation, on the other hand, serves as the technological and organizational foundation for sustainable business practices. The present study is based on the collection of data from secondary sources. Secondary data is collected from various published and unpublished records, books, magazines, and journals. The study suggests that future research should focus on sector-specific case studies and regional analysis to understand how green entrepreneurship and eco-innovation can be implemented effectively in different contexts. The study concludes that green entrepreneurship and eco-innovation are essential drivers of sustainable development, as they integrate economic growth with environmental responsibility and social well- being. Continuous monitoring and updating of practices will also be essential, as sustainability is an evolving field that requires constant innovation.
The Micro, Small, and Medium Enterprises (MSMEs) in Thoothukudi district, Tamil Nadu, represent a dynamic and growing industrial ecosystem encompassing manufacturing, food processing, chemicals, and component production. However, high energy costs, environmental regulations, and the initiatives to reduce carbon emissions are driving these enterprises to reconsider conventional energy sources. This study examines the feasibility, effectiveness, and impact of integrating renewable energy solutions, particularly rooftop solar, wind energy, and hybrid systems, into the energy mix of MSMEs in Thoothukudi. Preliminary findings indicate that rooftop solar installations (10–100 kW scale) yield a payback period of approximately 4–6 years, aligning with observations from broader Indian MSME sectors in Industrial Automation Magazine. Furthermore, the adoption of hybrid models leveraging Thoothukudi's wind potential could enhance energy reliability and production stability. Despite financial and infrastructural constraints, government incentives like the PEACE energy audit subsidy and support through Energy Management Centres (EMCs) can significantly reduce upfront costs and support implementation.
This study examines the role of higher education institutions (HEIs) in fostering entrepreneurial innovation and sustainable practices and how these initiatives impact occupational stress among women teachers. Using an empirical approach, the research collects primary data from women educators across selected colleges and universities. The study applies a structured questionnaire measuring entrepreneurial support, sustainability initiatives, and occupational stress levels. Statistical tools, including correlation and regression analysis, are employed to determine the relationships between institutional practices and teacher stress. The findings aim to offer practical suggestions for policymakers and educational administrators to design interventions that enhance both institutional innovation and teacher well-being.
The purpose of this study is to look into how digital marketing affects Micro, Small, and Medium-Sized Enterprises' (MSMEs) overall growth and sales performance in Thoothukudi. The introduction of digital technologies has changed the marketing landscape recently and given companies new ways to connect with their target consumer. However, the extent to which these digital marketing strategies contribute to the success of MSMEs in specific regions like Thoothukudi remains underexplored. The research employs a mixed-method approach, combining quantitative analysis and qualitative insights gathered through surveys and interviews with MSME owners and managers in Thoothukudi. Quantitative data will be collected through structured surveys distributed among a sample of MSMEs, focusing on metrics such as website traffic, social media engagement, and sales figures before and after the implementation of digital marketing strategies. Qualitative data will be gathered through in-depth interviews to understand the challenges, opportunities, and perceptions of MSMEs regarding digital marketing.
The shift toward sustainable transportation has increased the demand for electric bikes in India. This study examines consumer preferences and satisfaction levels regarding e-bikes in Tirunelveli City, based on primary data from forty respondents. Findings indicate that ease of driving, low operating cost, eco-friendliness, and attractive design are key factors influencing purchase decisions. Customer satisfaction is strongly associated with product price, appearance, mileage, and performance. The study suggests improving battery efficiency, enhancing service support, and expanding charging infrastructure to strengthen market adoption. Overall, e-bikes present a cost-effective and environmentally responsible mobility alternative.
In the era of climate change and sustainability concerns, higher educational institutions are increasingly viewed as hubs for nurturing green values, entrepreneurial skills, and eco-innovative practices. Human Resources Management (HRM) plays a pivotal role in shaping policies, practices, and a culture that encourages sustainable entrepreneurship among faculty and students. This study explores how HRM functions such as green recruitment, training and development, performance appraisal, and employee/student engagement contribute to the promotion of green entrepreneurship in HEIs. The research emphasizes the role of HRM in integrating sustainability into academic and administrative frameworks, thereby equipping faculty with the knowledge to foster green business models and motivating students to pursue eco-friendly entrepreneurial ventures. By adopting sustainable HRM practices, institutions can create an enabling environment for innovation, collaboration, and environmental responsibility. The findings highlight that HRM- driven initiatives such as green skill development workshops, eco-innovation labs, and incentive structures significantly enhance awareness and participation in green entrepreneurship. This study contributes to the growing literature on sustainable HRM and underscores its importance in building a new generation of environmentally conscious entrepreneurs emerging from higher education.
The Indian banking sector is the backbone of the country's economy, playing a vital role in mobilizing savings, channeling investments, and promoting financial inclusion. Within this sector, both public and private banks have their own importance. This paper provides a comparative study of public and private sector banks in India with a focus on their performance, efficiency, and customer satisfaction. The study analyzes the strengths and weaknesses of each sector while highlighting the challenges they face in the competitive market. Using secondary data from reliable financial reports and government publications, the research identifies key differences in profitability, service quality, and outreach. The paper concludes with recommendations to improve the effectiveness of both banking sectors in supporting India's economic development.
In today's dynamic economic landscape, entrepreneurship is increasingly viewed as a strategic career choice among youth. Understanding the factors that shape entrepreneurial intention is crucial, especially among college students poised to enter the workforce. This study investigates entrepreneurial motivation among college students in Palayamkottai City, Tamil Nadu, focusing on internal drivers such as personal interest and external influences like financial incentives and social environment. Primary data was collected from 75 students using a structured questionnaire and analyzed through percentage analysis, weighted average, and Garrett ranking methods. Results reveal that 93.3% of students expressed interest in entrepreneurship, with “Growth Opportunities” and “Higher Income & Benefits” being the top motivators. E-commerce was the most preferred business sector, followed by retail and education. However, several challenges such as limited access to capital, insufficient mentorship, and low awareness of government support schemes remain significant barriers. The study recommends integrating entrepreneurship education into academic curricula, increasing access to financial resources, and promoting digital and export-oriented ventures. These findings offer practical implications for educators, policymakers, and incubation centers aiming to foster a stronger entrepreneurial ecosystem in semi-urban and developing regions.
Social entrepreneurship is a new and emerging concept, which deals with social welfare and profit-earning practice. Social entrepreneurs work for a dual purpose, business having a profit orientation, in socially beneficial activities. Moreover, in developing countries like India, rural social entrepreneurial ventures hold great importance. According to the Global Competitiveness Report 2016-17, India stands at 39th position among 138 countries, and as per the World Competitiveness Index for 2018, India has been ranked as the 58th most competitive economy from the list of 140 countries. The proportion of early-stage entrepreneurs (18 - 44 age groups) is significantly high. India is basically a factor-driven economy. As per the study, there are approximately 2 million social entrepreneurial ventures in India, out of which 53% are engaged in skills development activities, 30% in education, 28% in agriculture/fisheries/dairy, 26% in financial services and 26% in energy and clean technology. Therefore, it becomes significant to study the attributes possessed by social entrepreneurs and their leadership traits. Considering the same, the area for the study is chosen with the deeper understanding with special reference to Tirunelveli.
Entrepreneurial success is not determined solely by financial capital or market opportunities; it is significantly influenced by the behavioral traits of the founders. This study explores the personality characteristics, decision-making styles, risk- taking abilities, and resilience factors of successful start-up founders in India. Using a mixed-method approach, data were collected through structured surveys from 100 founders and in-depth interviews with 20 top-performing entrepreneurs across technology, retail, and service sectors. The study identifies key behavioral patterns that distinguish successful founders from less successful counterparts. The findings offer valuable insights for aspiring entrepreneurs, incubators, and policymakers aiming to foster a robust start-up ecosystem.
This study examines the role of entrepreneurship education in shaping students' entrepreneurial mindset and start-up inclination in Arts and Science colleges in Tirunelveli District. A descriptive research design was adopted, and primary data were collected from 180 students selected through simple random sampling. Percentage analysis and weighted average methods were used for data interpretation. The findings indicate that students perceive entrepreneurship education as highly relevant and equally important as their core academic subjects. Practical learning approaches, including workshops, seminars, guest lectures, and industrial visits, are preferred over conventional curriculum-based instruction. Results further show that entrepreneurship education significantly enhances students' risk-taking ability, creativity, and positive perceptions toward entrepreneurship as a viable career option. However, improvements in resource availability, teaching methods, and confidence-building initiatives are recommended to strengthen entrepreneurial competencies. Overall, the study reinforces the importance of entrepreneurship education in fostering entrepreneurial intentions and supporting sustainable career development.
