In the modern business landscape, digital platforms have become essential tools for entrepreneurial growth. This study aims to identify the most used digital platform by women entrepreneurs for their business growth and to examine the challenges faced by women entrepreneurs when utilizing digital platforms. Primary data was collected using the convenience sampling method and SPSS tools were used to analyze the data which was collected from 90 women entrepreneurs from Nagercoil City. The finding revels that there is highly significant difference between the uses of digital platforms amount women entrepreneurs with different educational qualification. This research suggests that digital platforms should incorporate regional language interfaces and user-friendly navigation systems to enhance operational ease. Additionally, localized customer support services are essential to improve accessibility and strengthen engagement among women entrepreneurs. This study concludes that by improving accessibility, introducing regional inclusivity, and promoting user-friendly business interfaces, digital platforms can significantly enhance business performance, market expansion, and long-term sustainability among women-led enterprises.