This study takes a significant look at river tourism and the impact that it has on the economy from a variety of perspectives. There is a distinction between river tourism and the more typical definition of tourism. The success of Bangladesh is already well-known for its uncommon tourist places, and an astounding number of tourists are engaged in tourismproducing activities. Tourism along rivers can bring enormous economic benefits for the development of the economy. However, the country's river tourism potential is still not fully realized due to several obstacles. As a result, this study has analyzed the economic effects and challenges this sector poses. The current river tourism industry is investigated in this paper, along with its potential benefits and potential risks. As a result of the investigation, it was determined that the development of river tourism will not be without its difficulties. There are disadvantages in addition to the tremendous economic benefits that are available. This paper has provided several suggestions for river tourism based on the data obtained through a qualitative method based on secondary data and its findings. Rivers have not been able to successfully market themselves as tourist destinations due to the presence of several laws. In this study, the relevance of tourism to the country's economy is highlighted, along with the many available river-based tourist spots. The fundamental objective of the organization is to continually pay attention to the potential economic benefits of river tourism and make it one of the most popular river-based vacation destinations in the world.