Positive and Negative Impact of Social Media on Youths in Thiruvananthapuram District

Varna Sabu V.*, Rushit Gnanaroy E.**
* Department of Commerce, Christ College, Vizhinjam, Thiruvananthapuram, Kerala, India.
** Department of Management, Jaya Engineering College, Thiruninravur, Chennai, Tamil Nadu, India.
Periodicity:April - June'2023
DOI : https://doi.org/10.26634/jmgt.17.4.19851

Abstract

Social media significantly contributes to the online community by connecting people who communicate and share knowledge. Facebook, Wikipedia, Twitter, WhatsApp, Pinterest, LinkedIn, Instagram, and Reddit are some of the most popular social media sites. These are not only social networking sites but also places where people can divulge personal information to the public and the community. Additionally, business owners sell their products on social media and profit from crowdfunding. Data analytics gather and analyze social networking platform data, enabling businesses to make wise decisions. Students and young people are greatly impacted by social media, which influences their consideration of human nature and the inadvertent development of fanaticism and avarice. Therefore, social media is used to both elevate and degrade people from all walks of life. This study shows the positive and negative impact of social media on youth in different sectors.

Keywords

Social Media, Positive Impact, Negative Impact, Youth, Online Community, Thiruvananthapuram, Kerala.

How to Cite this Article?

Sabu, V. V., and Gnanaroy, E. R. (2023). Positive and Negative Impact of Social Media on Youths in Thiruvananthapuram District. i-manager’s Journal on Management, 17(4), 31-34. https://doi.org/10.26634/jmgt.17.4.19851

References

[1]. Bhargava, A., & Rani, M. (2015). The influence of social media on Indian teenagers. International Journal of Science, Technology & Management, 4(1), 246-252.
[4]. Kulandairaj, A. J. (2014). Impact of social media on the lifestyle of youth. International Journal of Technical Research and Applications, 2(8), 22-28.
[5]. Livingstone, S., & Bober, M. (2003). UK Children Go Online: Listening to Young People's Experiences. London School of Economics and Political Science, London.
[6]. Singh, M. M., Amiri, M., & Sabbarwal, S. (2017). Social media usage positive and negative effects on the life style of Indian youth. Iranian Journal of Social Sciences and Humanities Research, 5(3).
[7]. Sujith, A., & Deepthi, L. (2019). Usage of social media and its perceived impact on the social life of the college students in Kerala. International Journal of Innovative Technology and Exploring Engineering, 9(2), 863-867.
If you have access to this article please login to view the article or kindly login to purchase the article

Purchase Instant Access

Single Article

North Americas,UK,
Middle East,Europe
India Rest of world
USD EUR INR USD-ROW
Online 15 15

Options for accessing this content:
  • If you would like institutional access to this content, please recommend the title to your librarian.
    Library Recommendation Form
  • If you already have i-manager's user account: Login above and proceed to purchase the article.
  • New Users: Please register, then proceed to purchase the article.