Rethinking the Shopping Mall: A Synergetic Strategy

Alen Badal*
Ph.D., University of Liverpool, England.
Periodicity:September - November'2018
DOI : https://doi.org/10.26634/jmgt.13.2.14368

Abstract

A recent article in The Wall Street Journal reported that according to a Credit Suisse Group AG report, a quarter of the 1,200 malls in the United States may face closure over the next five years (Whelan, 2018). Many challenges may have contributed to lack of physical sales, such as ease of shopping online, more options to shop at home utilizing the Internet, which allow shopping various sites at once; possibility of lower prices/incentives; and shopping around-the-clock. Benefits of physical shopping include receiving your product in real time and possibility of no shipping; physically 'seeing' the product before buying; lastly, easy/free returns, locally, among others. The purpose of this article is to illuminate the shopping mall location trends at select countries and share possible considerations mall landlords and retailers/restaurant and entertainment establishments may consider to boost revenues housed within shopping malls. Specifically, conducting a strategic analysis may yield specific strategies to consider implementing.

Keywords

Strategy, Synergy, Retail, Shopping Malls, Grocery Market, Cinemas, Entertainment, Marketing.

How to Cite this Article?

Badal, A. (2018). Rethinking the Shopping Mall: A Synergetic Strategy. i-manager's Journal on Management, 13(2), 37-41. https://doi.org/10.26634/jmgt.13.2.14368

References

[1]. Alix, L. & Wack, K. (2017). Chasing rewards: Credit card use accelerates as debit slows. American Banker. Retrieved from https://www.americanbanker.com/news/chasing- rewards- credit-card-use-accelerates-as-debit-slows
[2]. Chebat, J.C., Michon, R., Haj-Salem, N. & Oliveira, S. (2014). The effects of mall renovation on shopping values, satisfaction and spending behavior. Journal of Retailing and Consumer Services. Retrieved from https://ac-els- cdn- com.ezp.waldenulibrary.org/ S0969698914000599/ 1-s2.0-S0969698914000599-main.pdf? _tid=b5e63d63- eb04-4df7-8867-88bb80da1d2b&acdnat =1539209885_ c60fab33542327d7ff1d92b5866f306d
[3]. Cai, Y. & Shannon, R. (2012). Personal values and mall shopping behaviour. International Journal of Retail & Distribution Management. Retrieved from https://search- proquest-com.ezp.waldenulibrary.org/docview/928741690?accountid=14872
[4]. David, F. R. (2013). Strategic management: Concepts and cases. Upper Saddle River, NJ: Prentice Hall.
[5]. Fisher, J.D. & Lentz, G.H. (1990). Business enterprise value in shopping malls: An empirical test. The Journal of Real Estate Research. Retrieved from https://eds-bebscohost- com.ezp.waldenulibrary.org/eds/pdfviewer/ pdfviewer?vid=2&sid=077619c2-2879-46d7-b444- 878bda2ef000%40sessionmgr104
[6]. Grant, P. (2018, March 21). Apple store sale tests brand name. The Wall Street Journal, p. B6.
[7]. McCartney, S. (2018, March 15). U.S. airports play catchup in duty-free shopping. The Wall Street Journal, p. A13.
[8]. Phillips, E. E. (2018, March 17-18). DHL tests deliveries within U.S. The Wall Street Journal, p. B2.
[9]. PR Newswire. (2017, February 7). Europe Online Payment Methods: Second Half 2016. Retrieved from https://www.prnewswire.com/ news-releases/europe- online-payment- methods-second- half-2016-300403685.html
[10]. Whelan, R. (2018, February 14). In Mexico shopping centers flourish. The Wall Street Journal, p. B6.
[11]. Yurcaba, J. (n.d.). See how old malls are being repurposed into beautiful and brilliant spaces. Retrieved from https://www.simple most.com/ repurposed-old-malls-beautiful-brilliant/
[12]. Ziobro, P. (2018, March 22). FedEx says profit fell in its express business. The Wall Street Journal, p. B3.
If you have access to this article please login to view the article or kindly login to purchase the article

Purchase Instant Access

Single Article

North Americas,UK,
Middle East,Europe
India Rest of world
USD EUR INR USD-ROW
Online 15 15

Options for accessing this content:
  • If you would like institutional access to this content, please recommend the title to your librarian.
    Library Recommendation Form
  • If you already have i-manager's user account: Login above and proceed to purchase the article.
  • New Users: Please register, then proceed to purchase the article.