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Strategic Enterprise Resource Planning for Global supply chain competitiveness

A.V. Nageswara Rao*, Dasarathi Sahu**, V. Krishna Mohan***

* Assistant Professor, SIMS Visakhapatnam, Andhra Pradesh, India.

** Lecturer, Department of Business Administration, Utkal University, Bhubaneswar, India.

*** Professor Marketing, DCMS, Andhra University & Registrar, Dr. B. R. Ambedkar University, Srikakulam, (A.P.) India.

Periodicity:January - March'2011
DOI : https://doi.org/10.26634/jet.7.4.1390

Abstract

Strategic Enterprise Resource planning (SERP) systems are networked and integrated information mechanisms which are developed to achieve competitive advantage for organizations operating in global scale. It plays a vital role in Integrating various stake holders and channel partners involved in day to day operations. In the present Globalized competitive environment adoption of technology has become inevitable and Organizations are competing with one other for small product margins. The objective of this paper is to investigate under which circumstances SERP may be involved in transformation of Organization resources to achieve Global supply chain competitiveness. The paper further examines its role in contribution to Knowledge Management applications and its support for Corporate Decision making.

Keywords

SERP, Global Supplychain competitiveness, organization resources, knowledge management.

How to Cite this Article?

A.V. Nageswara Rao, Dasarathi Sahu and V. Krishna Mohan (2011). Strategic Enterprise Resource Planning For Global Supply Chain Competitiveness. i-manager’s Journal of Educational Technology, 7(4), 19-27. https://doi.org/10.26634/jet.7.4.1390

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