JIT_V5_N3_RP1 Design and Analysis of Secure and Efficient Image with Embedded Sensitive Information Transferring Technique using Blowfish Algorithm Kaki Leela Prasad P. Anusha G. Jyothi K. Dileepkumar Journal on Information Technology 2277-5250 5 3 1 8 RSA (Rivest, Shamir and Adelman) Public Key Encryption Technology, AES (Advanced Encryption Standard), DES (Data Encryption Standard), CARP (Common Address Redundancy Protocol), LSB (Least Significant Bit) The usage of internet is in all aspects like Railway Reservations, Air Ticketing etc. Drastically, there is a lack of security in real time operations. Hackers crack the passwords usually by using few attacks like shoulder surfing attacks, phishing attacks, online guessing attacks, and brute force attacks. To overcome these attacks there already exists image based passwords like captcha technologies pass points and cued recall in providing solutions up to certain range, but it reduces the efficiency by loading huge images while generating the passwords. To overcome this, the authors proposed a new secure and efficient image with Embedding Sensitive Information Transferring Technique using Blowfish Algorithm for Key Generation. June - August 2016 Copyright © 2016 i-manager publications. All rights reserved. i-manager Publications http://www.imanagerpublications.com/Article.aspx?ArticleId=8135