Energy demand in India has become a critical issue, because of growing population and technology developments. The world population may reach 10 billions by 2050 A.D. The conventional sources of energy are depleting and may be exhausted by the end of this century or beginning of the next century. India is one of the lowest per capita energy consumption countries in the world. It is therefore necessary to find alternative energy sources. Non-conventional energy sources are essential at this time to the Nation. Non-conventional energy such as power production using speed break needs no fuel input to generate electric power. This project involves a different mechanism in the power generation by making the vehicle to move over the speed break. This mechanism consists of rack and pinion, DC Generator, battery and inverter control. The conversion of the load on the speed break is converted in to electric energy is adopted in this mechanism. Based on our Indian highways we adopt this project because of the presence of several speed break. By implementing this project on such highways a large amount of power can be developed so that it can be used in traffic signals, highways lights etc., without any interruption in the power supply.